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Premium Content Shop

B2B and SaaS Content Agency

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Content Marketing Services:

POV-drivenΒ content that
drives demand

How can I help you?

You’re probably here because you:

  • saw my content somewhere and learn more about my work
  • came here from a Google search or some other search engine
  • someone mentioned me (Victor) and you’re here to see for yourself

Whatever the case, you want to drive better results from your content marketing efforts.

And I’m here to help you. See some of my results here.


Some of the brands I’ve worked with

Content marketing services clients

How can I help you?

There’s a plethora of hot topics in your industry.

And it’s important you join the conversation, so you can attract potential buyers.

But you don’t want to do that.

Not without unique points of view (POVs) on those topics.

Unique POVs will set you your brand apart from the “sea of sameness” in your industry.

Especially when those POVs come from subject matter experts (SMEs).

Unique POVs will help you get the attention of your ideal buyers and convert them.

I help businesses (like Close, GetResponse, Flodesk, etc.) plan and create blog content that:

  • shows unique POVs
  • builds brand and
  • drives demand

If that sounds like what you’re looking for, here are a couple of ways I can help you:

1. POV-Driven Content Strategy

What you get:

πŸ‘‰πŸ» A content marketing strategy/roadmap for specific POVs

πŸ‘‰πŸ» A content calendar with topics and publishing schedules

πŸ‘‰πŸ» Keyword research to identify key topics around your POVs

2. POV-Driven Articles & Blog Content

What you get:

πŸ‘‰πŸ» Content that showcases your expertise and unique points of view (POVs)

πŸ‘‰πŸ» Engaging, informative content your audience wants to read

πŸ‘‰πŸ» Content optimized to drive organic traffic from search engines & other channels

πŸ‘‰πŸ» Content optimized to drive conversions or sign-ups (if that’s your goal)

See some samples on CXL, Flodesk, and Moz.

Side note: If you need more than just one writer to get the job done, I can put together and manage a team of experienced writers for you.

3. Product-Led Content

What you get:

πŸ‘‰πŸ» Content that attract your ideal buyers/customers

πŸ‘‰πŸ» Content that demonstrates your product’s benefits

πŸ‘‰πŸ» Content with points of view (POVs) that’ll drive demand for your product

πŸ‘‰πŸ» Content optimized to drive organic traffic from search engines & other channels

let’s talk

4. Video Content (“POV Videos”)

What you get:

πŸ‘‰πŸ» Video content planning

πŸ‘‰πŸ» Video content that showcases your expertise and unique (POVs)

πŸ‘‰πŸ» Engaging, informative content your audience wants to watch

πŸ‘‰πŸ» Video content that drives conversions or sign-ups (if that’s your goal)

Here’s a sample of a POV video on LinkedIn.

5. Content Direction

What you get:

πŸ‘‰πŸ» Thorough briefs and outlines for your writers

πŸ‘‰πŸ» Get your content team aligned on POVs

πŸ‘‰πŸ» On-page SEO direction per article (where necessary)

πŸ‘‰πŸ» Conversion optimization for each article (if driving sign-ups is your goal)

πŸ‘‰πŸ» Content team oversight

6. Content Creation Workflows

What you get:

πŸ‘‰πŸ» A seamless content creation process (from ideation to publishing)

πŸ‘‰πŸ» Building workflows using a content or project management tool

πŸ‘‰πŸ» Briefs and outline templates for high-quality content creation

πŸ‘‰πŸ» A style guide to keep every content piece on-brand

7. Custom content services

If there’s a content marketing service you think I’d be a fit for but isn’t listed on this page, let’s have a chat about it.

Or if you need a combination of services, get in touch and we’ll see if there’s a fit.

let’s talk

Happy clients πŸ™‚

What I like about Victor and his team is that they’re not just creating really great content but also providing us with external expertise. This helps us better understand what works, what doesn’t, and where to look for traffic and user acquisition opportunities in SERPs.

Michal Leszczynski

Head of Content Marketing, GetResponse

Over the last two months, we’ve seen a 40% increase in website traffic, compared to the year prior. We’ve also witnessed a 16% increase in overall leads. I’ve loved working with Premium Content Shop and I hope to continue to use their services throughout my career in marketing.

Julia Hines

Director of Marketing, Koupon

The content your team has been churning out has been absolutely fantastic. Seriously couldn’t be more impressed with the quality.

Francesco Montesanto

Web Marketing Manager,
JW Player

I can’t speak highly enough of the quality of Premium Content Shop’s work. It is rare for an organization to be able to outsource this activity with little oversight or direct education since the topics they’re writing about are so industry specific.”

Marcy (Rushing) Comer

CMO of Construction & Utilities, EagleView

Victor and his team have been amazing partners, helping us create editorial content that fuels our SEO strategy.

I appreciate their open and transparent communication, timeliness, and suggestions to continually optimize our content. Projects are always delivered on time, and I look forward to working together for many years to come.

Sobrina Pies Crawford

Head of Marketing, Flodesk
Sounds good, let’s talk

FAQ

How much does it cost?

My rates depend on your content marketing needs. But you can expect to spend at least $5000/mo for a retainer, or a minimum of the same amount for one-off projects. Once you fill out the form below, I’ll understand the scope of your project further and give you a more accurate quote.

Is your work SEO-driven or social-media-focused?

It can be either β€” depending on which one is the best channel to find your target audience(s).

But I’m typically not just trying to rank content and drive search traffic. Instead, I’m more focused on creating content that shows your brand’s unique expertise and points of view, which β€” as you’d know β€” is what really helps you connect with buyers, earn their respect/trust, and drive inbound sales qualified leads.

Do you work with businesses that sell complex products?

Yes, and I’ve worked with businesses in CPG, solar, construction, insurance, video hosting, marketing, project management, sales, and many others.

Get a quote
for your content marketing project

Click “Get started” and fill out the form below. I’ll share more about how I can help and send pricing details. Or email victor [at] premiumcontentshop.com.

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Hey, I'm Victor. I'm a content marketer and I run Premium Content Shop β€” where I help businesses (like Close, GetResponse, Flodesk, etc.) plan/create content that builds brand (through strong POVs) and drives demand.Β Sounds like something you need for your business? Let's talk :)

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