Get Content You
Don’t Have To
Spend Hours Editing
Brands we’ve helped

Our approach to content
We help B2B & SaaS brands create “T-shaped content.”
“What’s that?”
“T-content” (or “T-shaped content”) is the term we’ve (internally) coined to describe any piece of content you create to help your business and audience at the same time โ one side of the T helping your audience, and the other helping your business.
And it’s what you get when we do content marketing for your business.

How we help
Content marketing strategy
What you get:
๐๐ผ An exhaustive, documented strategy of how we’ll use content marketing to drive traffic, thought leadership, and leads for your business
๐๐ผ Deep customer (and keyword) research to discover the best topics
๐๐ผ A content calendar with topic ideas for monthly content creation
Content briefs & outlines
What you get:
๐๐ผ Briefs & thorough outlines showing exactly what you or your writers should cover in your content
๐๐ผ On-page SEO for each article using Surfer
๐๐ผ Conversion optimization plan to drive leads from your content
๐๐ผ Content review (making sure your content is ready to go live)
Content creation
What you get:
๐๐ผ In-depth articles (or ebooks) on high-value topics we find during the research processes.
This is content you won’t have to spend hours editing; we do all that heavy-lifting before it gets to you.
๐๐ผ With our T-content approach (explained above), we’ll create and optimize your content to drive qualified traffic and leads for your product/service.ย
๐๐ผ Images, graphics, and GIFs that add value to your content (not random, irrelevant stock photos)
Content distribution via SEO
What you get:
๐๐ผ SEO: The search channel drives tremendous results for our clients, capturing qualified traffic and leads on autopilot. So we’ll optimize your content to rank on search engines for keywords your target customers search with at various levels of their buying journey.
Monitoring & reporting
What you get:
๐๐ผ We’ll be closely monitoring content performance to see opportunities we can optimize for more traffic and conversions.
๐๐ผ Ongoing consulting via Slack, and email โ throughout the lifespan of your project.
What clients are saying
Our Packages
Content & briefs outlines
โ At least 4 briefs + thorough outlines per month
โ Any calls & interviews with subject matter experts (SMEs) for creating each brief
โ Outlines showing exactly what each article should cover, based on SME contributions
โ On-page SEO for each article using Surfer (where possible)
โ Content review (making sure your content is ready to go live)
Pricing: Starts at $600 per brief + outline
(Minimum: four briefs/outlines per month)
Content Marketing
(Done-For-You)
โ A 6-month content marketing strategy
โ Deep customer + keyword research
โ At least 4 in-depth articles per month
โ Any calls & interviews for creating each article
โ On-page SEO for each article
โ Custom images in each content piece
โ Conversion optimization for each article
โ Professional editing & proofreading
โ Multiple rounds of revisions (if needed)
โ Monitoring & reporting
(P.S. We put a lot of effort into creating high-caliber content, optimizing it for search, and making it 95% ready to publish before sending you the first drafts for any topic.)
Pricing: Starts at $5000 per month
Custom content
If you need a content marketing service we haven’t listed on this page, let us know.
For instance, if you need help with just content marketing strategy, less than four articles per month, a topic + cluster project, a research report, etc. Get in touch and we’ll let you know how we can help.

Let’s discuss your content marketing

Content lead & founder
Super excited to hear about your content marketing efforts and how I (and my team) can help.
Once you fill out the form, I’ll send you a response either today or during the next business day.