B2B lead generation IS NOT the process of generating emails through an ebook, whitepaper, or some other content piece — without getting them to show an interest in doing business with you.
Topics that attract target customers
The audience you’re trying to reach have interests and struggles, and they’ll want to consume content that addresses those specific issues. Our first task would be to uncover those topics.
After identifying those topics, we’ll partner up with you or your internal subject matter experts (SMEs) to create content your target customers would absolutely want to spend time reading.
Distribution & repurposing
Your target customers have channels/platforms they go to several times per day or week to hang out, network with their industry peers, or find helpful content. We’ll help you identify those channels and recommend proven ways to distribute your content there.
What I like about PCS is that they’re not just creating really great content but also providing us with external expertise. This helps us better understand what works, what doesn’t, and where to look for traffic and user acquisition opportunities in SERPs. — Michal Leszczynski, Head of Content Marketing at GetResponse
Over the last two months, we’ve seen a 40% increase in website traffic, compared to the year prior. We’ve also witnessed a 16% increase in overall leads. I’ve loved working with Premium Content Shop and I hope to continue to use their services throughout my career in marketing.
— Julia Hines, Director of Marketing at Koupon
You'll love our content.
Marketers have always hired writers to create content. And there’s absolutely nothing wrong with that — they outsource content to us, too (as a content agency). But the problem here is, more often than not, writers and agencies aren’t subject matter experts (SMEs) on the topics they get hired to write about. For example, you’re […]
Content that shows thought leadership is unlike any other type of content. And here’s how it’s different: With “SEO content,” you’re (primarily) trying to drive more search traffic. With “product-led content,” your goal is often to get more product sign-ups. With customer case studies, you’re creating content to close sales. But with thought leadership content, […]